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Home JAPAN MANUFACTURE NEWS

Facebook’s growth woes in India: Not enough women and too much nudity

by 198 Japan News
July 22, 2022
in JAPAN MANUFACTURE NEWS
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Facebook’s growth woes in India: Not enough women and too much nudity
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NEW DELHI – On Feb. 2, when Meta Platforms reported Facebook’s first-ever quarterly drop in daily users, its finance chief identified higher mobile data costs as a unique obstacle slowing growth in India, its biggest market.

On the same day, the U.S. tech group posted the findings of its own research into Facebook’s business in India on an internal employee forum. The study, conducted over the two years to the end of 2021, identified different problems.

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PHOTO GALLERY (CLICK TO ENLARGE)

  • A Facebook billboard in Mumbai in December 2015. Many women have shunned the male-dominated social network because they're worried about their safety and privacy, according to research by parent company Meta. | REUTERS
  • Men accounted for 75% of Facebook's monthly active users in India last year. That compared with 62% of internet users more broadly in early 2020. | BLOOMBERG

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