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If you intend to do business in Japan, you definitely need a professional Japanese translator to translate your website content to Japanese. Japan is a non-English speaking country and if you want to deliver your message clearly to the Japanese audience there, you need to translate your web content.
I believe that your web content is most probably in English right now, so how do you translate your content from English to Japanese? There are many free software online that you can use for simple translation. But when it comes to business translation, free software is not good enough. Good and accurate translation is more than replacing a word to another foreign word. You need a professional native translator who understands the culture and dialect of the target language in order to form logical and meaningful sentences.
If you are not well-verse in the Japanese language, I advise you to look for a translation agency to do the work for you. The agency should be well-verse in English to Japanese translation and they should provide the following deliverables:
1. Translate the content of your website to the Japanese language accurately. They should also offer English content and make it available on the website so that user can choose which language they want to read.
2. Offer professional copywriting service. The agency should have native Japanese translators providing copywriting service that focuses on Japanese keywords and uses the appropriate tone for the Japanese. This is to ensure that your message is communicated clearly and accurately to the Japanese audience.
3. Offer SEO service. SEO or search engine optimization is the process of improving the volume of traffic to your website from search engines via natural search results. The earlier your website appears on Japan search engines listings like Google and Yahoo, the more visitors you will receive from search engines. The agency that you engage should understand Japan SEO and implement the necessary strategy to help you achieve prominent positions on search result listings.
4. Design and develop your website. Once they have translated your website content, they will design and develop a website and make it live on the Internet.
When choosing an agency to work with, you should take your time to look for the right partner. Accurate translation is very important to a business. If you want to deliver your message clearly and accurately to the target audience, you need to have a capable translator with you.
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Source by Cheow Yu Yuan
