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Synopsis
In less than a decade of its inception, Freshworks is looking to raise USD100 million through an IPO. Even as it pursues its long-term vision of a unified customer cloud, giants like Salesforce and Zendesk will be operating from a position of disproportionate advantage. The other challenge: striking the fine balance between marketing and R&D spends vis-à-vis revenue growth.
One is often referred to as the poster boy of SaaS in India. The other transcends the larger-than-life persona depicted on his posters. At the end of its S-1 filing — the registration document to apply for an IPO in the US — Freshworks co-founder Girish Mathrubootham mentioned that he had codenamed the IPO “Project SuperStar” as a tribute to his idol Rajinikanth.Freshworks filed its S-1 last Friday, a highly anticipated event from a company that
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